Glossary / Meta description
What is Meta description?
A meta description is the short summary under your page title in search results. It does not affect rankings, but it convinces people to click.
Search engines show your page as a title plus a snippet. The meta description is your suggestion for that snippet. Google often rewrites it, but a good one still wins clicks when it appears.
Write it like ad copy, around 150 characters. Name the benefit, include the keyword since it gets bolded when it matches the search, and end with a reason to click.
Every page needs its own. Duplicate descriptions across pages waste the one sales pitch each result gets.
In Creaiter
Creaiter's AI writer drafts posts with SEO scoring, so details like the meta description get attention before you publish.
Related terms