Glossary / Image SEO

What is Image SEO?

Image SEO is the work that makes your pictures findable and fast: descriptive file names, alt text, sensible sizes, and a format that loads quickly.

Search engines cannot see a photo. They read the file name, the alt text, the caption, and the words around it. A file called cinnamon-rolls-tray tells them something. A file called IMG_4821 tells them nothing.

Size is the other half. A photo straight off a phone is far bigger than any web page needs, and it punishes anyone on a weak connection. Export at the width you actually display, and use a modern format like WebP where your site supports it.

Done well, images bring their own visitors through image search and make the page easier to read. Recipes, products, and how-to guides get the most out of it.

In Creaiter

Creaiter can draft alt text and captions for the images in a post, which is the part most people skip.